Scotland plan to curb alcohol advertising met with dismay – just-drinks.com

The proposals could restrict the sale of alcohol in prominent positions in supermarkets. Image credit: Tana888 // Shutterstock.com

The Scottish government has launched a consultation on proposals that could heavily restrict the advertising of alcohol in public places, sporting events and supermarkets.

The proposals, unveiled in a paper commissioned by Scottish National Party (SNP), are part of a push to reduce “the appeal of alcohol to young people” and cut overall consumption in the country.

Among the restrictions up for discussion is the promotion of alcohol in prominent positions in supermarkets, as well as a possible ban on the use of alcohol brand logos on sports clothing, trophies and within sporting venues.

A ban on any alcohol advertising in public spaces such as on billboards and buses, in public transport hubs and in print media is also up for consideration.

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